What's actually getting shoppers off the couch and into your showroom?

Most furniture, appliance, and flooring shoppers do their research online long before they walk through the door, so the visit itself has to feel worth the trip. We'd love to hear what's working for you right now, whether that's a Saturday design consultation, a "bring your paint swatch" event, a financing promo, or a simple social post showing a room you just styled. What's one thing that reliably brings people in, and what have you tried that fell flat?